Marketing Using Mobile APPsMedical Industry

Medical Profession and Mobile Technology No ratings yet.

There are Mobile Medical apps popping up all over.  It is safe to say the medical industry is in a major mobile take over.

Both doctors and patients are finding that mobile apps can provide a fast and efficient way to stay in touch and exchange information.

  • Doctors are incorporating them into their practices to be more effective and efficient.
  • Patients are using them to monitor specific aspects of their health, fill in gaps in their medical care, and take more responsibility for their well-being.

The mobile health technology market–including devices, applications, and services–is expected to exceed $8 billion by 2018, according to research company GlobalData.

So it bears the question…

Should a private medical practice consider a Mobile APP?

To answer this question we need to understand four basic points:

  • The mobile phone has become a personal item to many people. Some in fact never have it further than 5 feet from their person at anytime in a 24 hour period.
  • 98% of all consumers now carry a smart mobile device and use it regularly.
  • Doctors like any other profession must compete for their patients.
  • Today’s insurance regulations, industry compliance have requirements for preventive medicine that can be easily resolved with a mobile app.
  • HIPAA and CE have specific restrictions and requirements on promotions, advertisements and even patient care.  A Mobile APP provides an answer to this concern.  (See Hippa and Mobile Technology Article)

Contact us today for a no obligtion appointment to show you how?

Understanding these needs and restrictions makes advertising and marketing really expensive and difficult.  A mobile app for a medical office can help…

  • Reduce marketing expense to near zero.
  • Increase patient referrals to the medical office.
  • Facilitate preventive healthcare information (required under certain rules).
  • Increase administrative efficiency with customer patient forms.
  • Gain new patients without violating HIPPA rules.
  • Personalize the patient experience with the practice.

Medical examYes, a private medical practice should get its own mobile app, if nothing else to compete in today’s highly mobile society.

Contact us today for a free DEMO of how your office can have its own Mobile APP.

Or call Gerry Reyes at 786-343-1384

#wommedical #wayoutmobile #wommobilemarketing


Please rate this